- Make your paragraphs short.
The main question is whether or not paragraphs are broken up into a few sentences each like these 10 quick points to writing better blog posts. Like this blog for instance.
Text on a site should be easily readable, quick, and in short blocks. Most readers do not like to read long blocks of text, especially if they are on a mobile device, or tablet instead of a laptop or desktop - Make good use of subheadings.
Are subheadings used to help the reader find their way through the text?
Think of the subheadings in your article as road signs. They help the reader get interested in the story and keep moving toward the end. Subheadings also make it easy to skim through the content and sell each section to the reader. Be specific and convincing instead of general. - Make lists and Bullet points your go-to friends
Have you ever used lists or bullet points to break up walls of text?
Use short paragraphs, subheadings, bulleted lists, and a lot of line breaks to make the words easy to read. - Don’t use too many words.
Have you looked for and cut out any unnecessary words?
Read over what you’ve written and see if there are any words you can take out without changing the meaning. Make sure you haven’t gone on too long about a point or talked about something more than once in the same way.
- Point the reader to the important parts.
Did you use bold, italics, and styled sentences to draw attention to important points for the reader to think about?
The use of bold and italics can cause a reader to stop and think. It also gives the author a chance to put more emphasis on points that are more important. - Prove your credibility to the outside world.
Does the article include links to a few other resources or websites?
Outbound links help build credibility and have been shown to be good for SEO. Plus, you can give a shout-out to the company or person you linked to when you share the article on social media. - Tell the reader to share what they’ve learned.
Did you give readers a chance to share the article or tweet a picture or sentence from it?
It’s good to read a post. It’s better if someone reads it and shares it. To do this, you’ll need to include ways to get people to share, like a “shareable tweet” or a request to leave comments or interact on social media. - Don’t forget what you learned in English 101.
Does the article use correct spelling, grammar, and punctuation? (This means taking out the double spaces)
Double spaces belong to the time when people used typewriters. After a period, there shouldn’t be a second space in modern web writing. Grammar, spelling, and punctuation can be checked with the help of tools in word processing and blogging programs, but a human review is still the best way to catch any mistakes that were missed. - Use different words.
Try not to use the same language over and over?
No one likes to read the same type of sentence over and over. It bores and loses the reader’s interest. Be sure to change how your sentences are put together as you write. - Use pictures and pictures of things in your writing.
The main question is whether or not the article uses pictures or graphics to show how important points are made and to mix up the types of content. Text is just one way to share a message in the world of content we live in today.
The best content on the web uses a mix of written, visual, and multimedia formats to appeal to a wide range of readers and combine “show and tell” techniques.
Use these tips to keep your readers interested, get the most out of your content, and make your blog a reliable source.
Do you have any comments or questions? How are you incorporating these suggestions into your content? I’d love to hear from you.
Steve Brown
Resource Group Media.
