Sprout Social RELEASES new report ON the best times to post to each platform.

Based on the company’s + 20,000 client base, Sprout Social has published a new report for each of the major social media sites,and listing for the best times, to post to each site for scheduling and postings online on the top 4 platforms.

By evaluating these results, Sprout Social has calculated the best times to publish based on the highest engagement rates in this material – which differs somewhat from the information you get from the information from on-platform insights, as these reports are usually based on when users are active in-application.

This could make the study by Sprout Social a more precise predictor of the best posting times for an optimum engagement – but it is still noteworthy that the information provided is general and focused on a large collection of data. The best times for you to post are your particular audience and preferences, but data overviews like that will help direct your posting strategy and help you quickly tap the best posting rates to increase your performance. Facebook Instagram Twitter

Here is what was found by Sprout in last year’s analysis and one other important proviso: all times mentioned apply to the central time zone (CST).

These patterns would probably also be present in other areas, but this note should be clarified in advance.